What is a "brand"?

Branding. What an elusive concept, right? I mean, what is a brand really? Is it a clever tagline? A fancy logo? An expensive website? Your brand is the sum of people's perception of your services, products, vision, and content. It is the whole of your marketing collateral & in today’s competitive marketplace; nothing can be overlooked.

Over the next few weeks, we have two business & branding-focused live webinars that will grab your branding by the horns & tame this wildly ambiguous beast into submission, thereby clearing the path to success!

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